Branding/Visual Identity Scheme
Client Kyoorius
Brand Kyoorius Designyatra
Agency Rocketscience Lab
Description We were called upon to create titles for Kyoorius Designyatra 2013, one amongst the top five annual design conferences in the world. Rather large typography were created with wax, colored ice cubes, milk plus food color plus detergent and food colors injected into flowers to form letters CREATE CHANGE, the theme for the 2013 edition of Kyoorius Designyatra which will push the envelope and challenge creative professionals to use design as a tool to create real change – change that’s beyond the aesthetic. The idea evolved into an unseen and unexpected visual experience.