| Use of Social Media | ||||
| Client | Hector Beverages Private Limited | |||
| Brand | Paper Boat | |||
| Agency | Fisheye Creative | |||
| Brief | Consistently engage with people at an emotional level without running any contests and promotions. | |||
| Solution | We use six childhood memories every week to engage with people emotionally. This is in perfect sync with the brand promise ‘authentic taste that bring back memories’. | |||
