Ad/Promotional Film Campaign Client Mondelez India Pvt. Ltd. Brand Cadbury Gems Agency Ogilvy & Mather Pvt. Ltd. Audience The ad was targeted at teens and was aired internationally during the Indian Premier League 2013. Cultural Context IPL is the biggest cricket fiesta in India after the ICC World Cup. A time when every brand goes big,...

Ad/Promotional Film 61+ sec Awards Client Mondelez International – Cadbury Brand Cadbury Perk Agency Ogilvy & Mather Pvt. Ltd. Audience Teenagers in the age group of 16-19 years Cultural Context In many old Bollywood films, whenever a scene portrayed a character reading a letter, the letter writer’s face would be superimposed on the  letter when...

Ad/Promotional Film 61+ sec Awards Client Sistema Shyam TeleServices Limited Brand MTS India Agency Creativeland Asia Audience Young digital natives, aged 16-25 years, who are constantly online and are heavy data consumers. Cultural Context In today’s increasingly digitized world, kids, more than anyone else, are becoming more and more comfortable with technology. Our film is...

Ad/Promotional Film 61+ sec Client Google India Brand Google Search Agency Ogilvy & Mather Pvt. Ltd. Audience Online Indians who are eligible to vote. Existing as well as new Google users. Released online only. Cultural Context In the world’s largest democracy many have stopped believing in voting. In 2014, a landmark election year, Google, India’s...

Ad/Promotional Film 61+ sec Awards Client Google India Brand Google Search Agency Ogilvy & Mather Pvt. Ltd. Audience India’s online population, that is mostly below 35 years of age. Cultural Context The India-Pakistan partition was a moment that has left a deep imprint across many generations on both sides of the border. The partition separated...

Ad/Promotional Film 61+ sec Client Intel Private Technology Limited Brand Intel Agency Hungama Digital Services Audience Ages between 21-40, people who are exploring new things. Males and Females Sec A+ A B Cultural Context With the launch of Intel’s new Look Inside campaign, we thought of leveraging the brand proposition through branded content.Using Mumbai’s infamous...

Ad/Promotional Film 61+ sec Client Binani Industries Ltd. Brand Binani Cement Agency Ogilvy & Mather Pvt. Ltd. Audience General public, all SECs and age groups

Ad/Promotional Film 31 – 60 sec Client Perfetti Van Melle India Brand Center Fruit Agency Ogilvy & Mather Pvt. Ltd. Audience The commercial was broadcast nationally. Cultural Context Brand Proposition: Center Fruit, is a chewing gum so tempting, people drool and ululate the moment they see it. This visual of a tongue going ‘laplap’ has...

Ad/Promotional Film 31 – 60 sec Client Vodafone India Ltd. Brand Vodafone Agency Ogilvy & Mather Pvt. Ltd. Audience Vodafone Music was a pan India campaign targeted to music lovers. Cultural Context Indians are passionate about Bollywood and the film uses Bollywood songs with apt lyrics as a part of story-telling

Ad/Promotional Film 31 – 60 sec Client Rio Tinto Diamonds NV Brand Nazraana Agency Ogilvy & Mather Pvt. Ltd. Audience The target audience were those in the market for gifting jewellery but haven’t made up their mind. Cultural Context Most diamond brands celebrate the receiver of the diamond. Nazrana decided to approach this differently and...

Ad/Promotional Film 31 – 60 sec Awards Client Kansai Nerolac Paints Ltd. Brand Nerolac Impressions Agency Publicis India Audience Pan India Cultural Context To showcase that Nerolac Excel is the best protection for the exterior walls of your home. Nerolac Excel = Invisible Umbrella. Those who use Nerolac Excel don’t need to resort to any...

Ad/Promotional Film 1 – 30 sec Client Flipkart Internet Pvt. Ltd. Brand Flipkart.com Agency Happy Creative Services Audience People who are apprehensive about shopping online. Cultural Context Even today, online shopping in India is at a very nascent stage and Indians are still apprehensive about making a purchase online due to issues regarding trust, quality,...