Agency:
Ogilvy & Mather India
Client:
WWF India
TREES SAVE WILDLIFE. WILDLIFE SAVES TREES.
Trees and wildlife both need each other to survive. WWF wanted to convey this as part of their message about protecting the environment. We found a simple graphic solution by making trees look like endangered animals (panda, hippo and bear).
Credits
Creative Director
Ajay GahlautNitin Srivastava
Jossy Raphael
Gaurav Nautiyal
Design Director
Nitin SrivastavaGaurav Nautiyal