Agency:
Alok Nanda & Company
Client:
Filter
Filter, a design store in Mumbai, introduced a Paan (Betel Leaf) flavoured chocolate. To promote the same, we created a poster that played off on the traditional way a paan is eaten around the country – chewed and then spat out. The poster urged consumers to enjoy the real flavour of Paan without its messy consequences.
Credits
Creative Director
Ajoy AdvaniDesign Director
Mahesh RampariaDesigner
Mahesh RampariaCopywriter
Alok NandaPhotographer
Mahesh RampariaTypographer
Mahesh RampariaPrinter
Supressa PrinterAccount Servicing
Ajoy AdvaniJennifer Fernandes