Agency:
Design Factory India
Client:
Vestergaard Frandsen
Almost 25% of food grain is spoiled during storage in India. Most current storage solutions are capital intensive and hard to implement in a short time span.
Our product is a polypropylene grain storage sack, which incorporates an insecticide treatment in the material of the bag to prevent stored grains from being infected by insect pests. Innovative design features like insecticide treated baffle , Grab handles , Transparent bands for visual sampling, Anti-slip wave and Water tight polypropylene skin are provided. Low cost manufacturing techniques are designed to make the bag cost same as the current jute bag. If used in the expected format this can save around 30 million tones of grain annually.
Credits
Creative Director
Siddharth BathlaDesign Director
Gopendra SinghDesigner
Setu SaxenaAshish Jain
Devendra