An Ayurvedi Beauty Brand

Forest Essentials was founded in the year 2000 after many years of meticulous research. After many years of development with trained Ayurvedic physicians, a range of natural skin care and hair care products was evolved. The view that Ayurveda advocates, is that a holistic approach is necessary for beauty care. Forest Essentials has revived traditional ingredients which have been used in many old Ayurvedic recipes. One such product is Kokum Butter made from the Kokum tree, unique to the western coastal regions of southern India. Forest Essentials partnership with local producers in India ensures that these farmers harvest the highest quality of precious ingredients, which are used in the products.

Task at hand was to re-create the brand language keeping with an Indian aesthetic and to re-launch their website as an international brand with an effective e-commerce platform.