2013 NOMINEES / Design For Books

Agency:

Alok Nanda & Company

Client:

Filter Press

‘I Take This Train Too’ is a humour book, comically profiling the strange characters one would typically encounter in the Mumbai Local trains. Through colourful illustrations and wit, the writer explored the most populous public transport system in the world.

The book has been created to serve as a collector’s edition, with open stitch binding, and a special slip case. The hardbound cover and unconventional paper gave the book an earthy feel, designed to withstand even the rough treatment that is meted out in the trains. Like a true Mumbai traveller, this book is built to last.

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Award
Credits

Creative Director

Alok Nanda

Design Director

Mahesh Ramparia

Designer

Mahesh Ramparia

Copywriter

Cyrus Daruwala

Photographer

Mahesh Ramparia

Illustrator

Cyrus Daruwala

Typographer

Mahesh Ramparia

Printer

Jak Printers

Client Contact Person

Ritu Nanda
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