2013 Nominees – Kyoorius Creative Awards https://awards.kyoorius.com/2017/creative 2017 Tue, 19 Feb 2019 06:55:32 +0000 en-US hourly 1 https://wordpress.org/?v=4.7.6 Kent Water Purifier https://awards.kyoorius.com/2017/creative/kent-water-purifier-2/ Tue, 10 Sep 2013 09:35:46 +0000 https://2014/student/?p=1976 We designed an enhanced RO for the Indian market with appealing aesthetics ease of serviceability and efficient product architecture. The approach to design was to keep the design very Spartan and minimalistic.

The color black helps in reducing the bulk of the design at same time helping the design merge with very environment in which it is going to be placed. The form is inspired from a shell and the subtle lines of the stand are a pure abstract of the lines found on the face of the shell, yet maintaining the visual harmony. The blue accents help create a divide between the face of the purifier and the interface of it while making the design more intuitive to use.

The design is symmetric and balanced with the spout blending away into the body. The spout has a concave surface, which shows the flow of the water and gives the user an experience of a beautiful fountain.

The stand has a nice play with the upper body of the purifier due to the voids between the rods though it appears to be like a spring it will be hardened and black chrome plated.

 

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Kent Water Purifier https://awards.kyoorius.com/2017/creative/kent-water-purifier/ Tue, 10 Sep 2013 09:33:17 +0000 https://2014/student/?p=1972 As per user research, many of the users are aware of the fact, that the water provided by KENT water purifier is highly healthy and pure and hence this new KENT GENISIS does not include showcasing of the technology. Till date, most of the RO + UV technology purifier’s are close to a brick and rigid form. But this newly designed purifier has slightly tried to break the rigidity of the existing purifiers to get closer to sense of aesthetics.

The form is designed by the inspiration of a pregnant woman. This new wall mounted Kent GENISIS water purifier contains a container, which is as protective and as caring as a mother’s womb. The container is very well shielded and it contains incubated and pure water, similar to a baby in the womb. It evokes emotions of care, calmness, silence and innocence. The pure water in the container is surrounded with sophisticated space so as to depict care for pure water in the container. The water provided by this sphere like container will be as pure as a new born healthy and well protected baby. The transparent and slightly protruding form of the sphere like container emphasizes the overall purifier to attract users by which they may get the sense of crystal clear pure water provided by KENT RO + UV technology.

This outstanding design for KENT RO + UV water purifier shows a descent and innocent image which stands alone in the crowd.

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Really Soft, Really Tough https://awards.kyoorius.com/2017/creative/really-soft-really-tough-2/ Tue, 10 Sep 2013 09:28:04 +0000 https://2014/student/?p=1965 1. Soft story, Tough moral.
The hare and the tortoise is a well – known, soft and simple tale that teaches a tough and bold moral. Its the slow and steady that wins the race, while it also explains that the strong and determined tortoise earns the perks (here the ice cream) in life, while the meek and lazy hare lags behind. Thus symbolizing the combination of the tough and soft nature in the ‘Stone Paper’.

2. Metamorphosis.
Metamorphosis is the process of transformation. This illustration depicts the natural transformation of fruits (pineapple) from flowers. The transformation is the transition from the soft and delicate flowers to the tough and sturdy pineapple. The bird symbolizes the natural processes of pollination and regeneration, sucking nectar from flowers and nourishment from fruits. Thus signifying the soft and tough quality of the naturally created ‘Stone Paper’.

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Really Soft, Really Tough https://awards.kyoorius.com/2017/creative/really-soft-really-tough/ Tue, 10 Sep 2013 09:26:24 +0000 https://2014/student/?p=1961 Global warming makes it really tough on nature to reduce any number of trees, but we can atleast afford to lesser number of stone in nature. Soft and tough being to main qualities of the paper, similarly humans have such emotions at times. Hence my concept revolves around one thing seen in two different ways. In the left side of the illustration kids have hard skills so the outcome is soft and mood is joyful, but in the right side the kids have soft skills so the outcome is hard and the mood is aggressive. The illustration in the interactive poster and the ambigram reflects both qualities.

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JP Jeans https://awards.kyoorius.com/2017/creative/jp-jeans-2/ Tue, 10 Sep 2013 09:24:04 +0000 https://2014/student/?p=1958 The Louis Philippe Jeans visual identity is inspired from the twill pattern which is very peculiar of jeans. The sharp edged twill pattern defines the strong nature of jeans cloth. There is a spiral flow of curves giving it the property of cloth. The curves also follow the golden ratio curve. The initials LPJ of Louis Philippe Jeans is also perceivable in the form. The crown and the form retains the heritage value of Louis Philippe. The indigo color of the visual identity marks an important connection of jeans and aiandia, as pure indigo dye was made in India from where it gets it name. The visual identity embodies boldness, dynamism, sophistication and its precise geometry adds to the brands pursuit of excellence.

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JP Jeans https://awards.kyoorius.com/2017/creative/jp-jeans/ Tue, 10 Sep 2013 09:21:07 +0000 https://2014/student/?p=1952 As per we all know louise philippe is much famous for his rich, classic and luxurious formal clothing. now its about they are set to launch a new line of jeans. if I take a look at the three existing logo, they justify the standard ,royalty and elegance of its brands. if I have to make logo according to it , then it will be again simple royal thing, but I get confused when it comes to ‘jeans’ ….

“jeans” – appeals more to the youth, soo the logo also should be related to the young mass, logo should be bit rough-but strong enough to stand out, bit odd- but unique bit simple but dynamic …which connect the young generation who take a step forward in a trendy happening world .

So my logo is all about our infinite bond in our dazzling period of life ,with jeans…our college time, friendship , break ups, attechments, coffees, failures and new rise ups. The endless bond I can say .. with elegance, trend and happiness I tried to create logo of “LP Jeans”.

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The Airtel Annual https://awards.kyoorius.com/2017/creative/the-airtel-annual-2/ Tue, 10 Sep 2013 09:18:03 +0000 https://2014/student/?p=1948 Shaping Communications here means it is enhancing Communication with the wide network and top class customer service. It is globally expanding its footprints to distinct geographical areas like Africa. With the ever growing network it helps people connect to any part of the world without any barrier. ‘World is a small place to live and out paths might cross someday’ is a popular saying, but why wait for that day, when Airtel is crossing boundaries and reaching new milestone each day. With the ever expanding network, Airtel promises to give your communications the momentum of growth. One’s ideas, thoughts, emotions are conveyed worldwide. Airtel give you a better way of shaping your communication and staying connected.

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The Airtel Annual https://awards.kyoorius.com/2017/creative/the-airtel-annual/ Tue, 10 Sep 2013 09:15:10 +0000 https://2014/student/?p=1942 The purpose behind ‘ Embracing Connections ’ is to create a visual strategy to catch the readers attention. The shareholders who are also the owners of the company are holding up closely as a sign of their enthusiastic support to Bharti Airtel Limited. Also, this theme is conceptualised and designed to portray Bharti Airtel Limited as a stong financial and social enterprise.

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The Joy of Writing https://awards.kyoorius.com/2017/creative/the-joy-of-writing-2/ Tue, 10 Sep 2013 09:12:48 +0000 https://2014/student/?p=1934 Discover the hidden joy

So what is this joy which is to be unveiled? Is it a joy of bounty or is it a joy of plenty? It is indeed a joy of eternity – ‘The Joy of Writing’

With the overpowering invasion of excelling technologies, lets not drown our age old asset of handwriting. Lets not lose out on the very essence of a “Chitthi’ in largely forwarding ‘e-mail’.

Let ‘Type’ not steal the beauty of an ‘Akshar’. Writing gives an emotional connect to adhere. Writing comes from the heart, writing reflects. The ambigrams designed urges you to sight the fading privilege from digital crowding. It’s time to rest the ‘Cursor’ and pick up a ‘Kalam’. Pick up a ‘Kalam’, dip it in the ink of your soul, choose a ‘Lipi’ and it will accomplish the desired rest.

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The Joy of Writing https://awards.kyoorius.com/2017/creative/the-joy-of-writing/ Tue, 10 Sep 2013 09:03:23 +0000 https://2014/student/?p=1928 The objective behind this assignment is to inspire individual’s to take up and feel the joy of writing by hand once again. The idea that the four posters are attempting at is that, one is not limited to a specific medium like a pen or a pencil to express.

While writing by hand there is fluidity and freedom in writing and thought as well. It is to show that writing by hand helps you express better and shows your emotions behind every sentence and word that is written by you.

Writing stands for who you are and that’s what makes it your signature.

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