Art Direction for Direct Marketing/Activation
Client HCL Technologies Ltd.
Brand HCL Technologies
Agency ITSA Brand Innovations
Brief
 To create a powerful sales collateral that can be personalised for CXO’s in G2000 Companies
Location & Distribution Presented by hand and posted to C Suite level audiences in G2000 companies, globally.
Solution A Coffee Table book of stories that cue HCL’s values & key service offerings. Stories of iconic relationships that went beyond the contract, from all parts of the world. With a page for a personal handwritten message from an HCL leader