2013 NOMINEES / Design For Good

Agency:

Ogilvy & Mather India

Client:

WWF India

TREES SAVE WILDLIFE. WILDLIFE SAVES TREES.

Trees and wildlife both need each other to survive. WWF wanted to convey this as part of their message about protecting the environment. We found a simple graphic solution by making trees look like endangered animals (panda, hippo and bear).

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Credits

Creative Director

Ajay Gahlaut
Nitin Srivastava
Jossy Raphael
Gaurav Nautiyal

Design Director

Nitin Srivastava
Gaurav Nautiyal

Designer

Umesh Baldaniya

Copywriter

Anu Gulati

Illustrator

Umesh Baldaniya

Client Contact Person

Madhur Das
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