Illustration for Design
Client Cognizant Interactive
Brand Cognizant
Agency Cognizant Interactive
Description Pitstop is a platform which celebrates the freedom of expression in all forms. Here, associates of Cognizant Interactive, Pune get together and speak about anything they might have in mind, be it topics like “Why Polo has a Hole” and “When the Customer Screams”, or going out on art expedition or exploring thought process behind a design, brand or an ad. Pitstop caters to that hidden desire in us all, to take a pause in our running lives and discover the concealed madness of passion. It encourages people to be as crazy as possible. It reminds us that we are capable of achieving more, collectively and need to constantly be refueled and re-energized to maintain performance, balance and growth.

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