Illustration for Design
Client TAJ Vivanta
Brand TAJ Vivanta – Luxury Hotels
Agency Locopopo
Description These works were orchestrated to cover all the activities in and around various Taj Vivanta Properties in one strong symbolic element. Each illustration depicts Indian culture in a simple and contemporary way; with a unique style which reflects the essence of the location of the hotel. For example, the Jodhpur ‘Vintage Car’ was influenced by Rajasthani mirror work. ‘Diya’ visual was influenced from the 1000 light installation, the Kumarakom ‘Banana Leaf’ was influenced by the South Indian Rangoli style.Property elements: Turtle: Fishcove, Vintage car: Jodhpur, Fish: Maldives, Mask: Bengaluru, Diya: Kumarakom, Village: Malabar, Banana leaf: Coimbatore, Tutari – musical instrument: Poona.