Illustration for Design Client Self Promotion Brand Liquid Ink Agency Ranganath Krishnamani Description A series of artworks that celebrates the glory and spirit of India. Each artwork tells a story and captures the last impression of the indian heritage, the spirit and aesthetics that forms integral part of this nation. It represents the country’s...

  Design for Good Client Central Square Foundation Brand Central Square Foundation Agency NH1 Design Description CSF is a philanthropy fund focused on improving learning outcomes within the Indian school education system. It achieves this by supporting social entrepreneurs and influencing public policy. Our task was to define their design language. Similar to the social...

  Design for Good Client Baggit India Pvt. Ltd. Brand Baggit Agency TBWA India Description Indian women have to constantly keep in touch with their relatives and let them know of their whereabouts. The idea of Tagsy was born from the need for a discreet and an inconspicuous safety device for women. Tagsy’s main function...

  Design for Good Client Operation Smile India Brand Operation Smile India Agency Ogilvy & Mather Pvt. Ltd Description :{to:) , the CleftToSmile. A ‘type-able’ logo designed to bring the cleft in the public eye. :{to:) very simply demonstrated the life-changing transformation Operation Smile brings to the lives of children with cleft. And so we...

  Packaging Design Client Shrirang Kisanlal Sarda Brand Sarda Farms Agency Alok Nanda and Company Description Sarda Farms, spread over 10 beautiful acres, is a family-run milk farm in Nashik. With more and more milk brands jostling for shelf space, the need was to create an identity and packaging for the brand that would set...

  Writing for Communication Design Client GSK Consumer Healthcare Ltd. Brand Crocin Pain Relief Agency Grey Worldwide Description Brief: To promote Crocin as an effective headache relief medication in complex, everyday life situations.Idea: Flowcharts are the simplest guide to everything. We made them the opposite. Carefully designing 3 really complex flowcharts depicting real-life situations that...

  Design for Good Client Bangalore Traffic Police Brand Castrol India Pvt. Ltd. Agency Ogilvy & Mather Pvt. Ltd. Description There are 130 million motorbike riders in India. The lack of helmet usage results in nearly 90 bikers succumbing to head injuries each day. Cautionary advertising continues to be ineffective. Although motorbikes hold a special...

  Writing for Communication Design Client Filter Press Brand I Take This Train Too Agency Alok Nanda and Company Description ‘I Take This Train Too’ is a book published by Filter Press. It humorously profiles the characters found in Mumbai’s local trains. Being a new and relatively unknown name, Filter Press wanted to promote the...

  Writing for Communication Design Client Thukral & Tagra Brand “Q” Exhibition Agency Eleven:43 Description How to generate a long queue for “Q”? Most Indians are indifferent to art. A wrong that Thukral & Tagra wanted to right for their exhibition “Q”.Their brief – increase footfall by enthusing the disinterested. NOP World Culture Score Index...

  Writing for Communication Design Client Amalgamated Bean Coffee Trading Co. Ltd. Brand Cafe Coffee Day Agency Creativeland Asia Description With more than 1500 cafés, Café Coffee Day is India’s largest café chain. Apart from its wide range of food and beverages, Café Coffee Day is also renowned for its merchandise. The annual planner is...

  Writing for Brands Client Procter & Gamble Brand Duracell Agency Grey Worldwide Description The Duracell Positive and Negative campaign had to sell alkaline batteries. And the best part about alkaline batteries is that they last much longer. A battery powers things that bring great joy, but inevitably you run into that great tragic truth...

  Illustration for Design Client Perfetti Van Melle India Brand Mentos Sour Marbels Agency Ogilvy & Mather Pvt. Ltd. Description Sour Marbels are sour. It says so on the packaging and it delivers. And it’s a lot of fun to eat as well. Our brief was to come up with communication that would dramatize the...