2503 – Brand/Visual Identity Expression in Digital or Moving Image
Client Clean Slate Films
Brand Clean Slate Films
Agency Tag Vinnatti
Brief A new production company attempting to deliver quality cinema that gives audiences a new viewing experience every time. To create a young brand that defies norms of typecasting. To establish the brand in a 100 year old industry with its traditional & commercial production houses that have left their mark in history.Build a platform for great story-telling that unshackles age old rules.
Location & Scale
The film ran PAN India in theaters & multiplexes before the screening of NH 10 starring Anushka Sharma.
Solution
Encapsulated the company’s vision through design & animation. Described the brand’s philosophy in less than 10 secs by building a cinematic backdrop with a mascot that epitomizes no cinematic baggage and starts with a ‘clean slate’ every time. We created a concept that holds meaning even if one was to view it out of context.

Clean Slate Films Logo Animation