2014 In-book Winners
Divorce
Temporary/Permanent Installations Client DHL Brand DHL Express Cargo Service Agency Grey Worldwide Description Most people assume that DHL is used only for typical courier stuff, documents and so on, while the truth is that DHL Express handles deliveries of all sizes. We wanted to communicate this through a human story and also play on...
The Rising
Branded Environments Client Indiabulls Group Brand Indiabulls Group Agency Alok Nanda and Company Description Our task was to transfer the ambitious spirit of the Indiabulls Group into an art installation. One that instantly conveyed a sense of the scale and drive of Indiabulls to the employees and business partners visiting the HQ.A grand total...
The Rising
Temporary/Permanent Installations Client Indiabulls Group Brand Indiabulls Group Agency Alok Nanda and Company Description Our task was to transfer the ambitious spirit of the Indiabulls Group into an art installation. One that instantly conveyed a sense of the scale and drive of Indiabulls to the employees and business partners visiting the HQ.A grand total...
Volvo Eicher Corporate Showcase
Exhibition Design Client Volvo Eicher Commercial Vehicles Brand VECV Agency Lotus Description Brief The purpose of the corporate showcase is to represent the company’s vision of driving modernization in commercial transportation along with showcasing their top of the line production and distribution processes. The idea was to create a showcase which would instill pride...
Bib
Greeting Cards & Invitations Client Oviya Choudhari Brand Oviya Agency Darshan Choudhari Description To make an invite for the naming ceremony of a baby girl, we created an invite on one of the baby’s product – a bib. And, since it was printed on a bib, we made sure it spoke in her voice...
The Wet Book
Direct Mail Client Asian Paints Brand SmartCare Agency Ogilvy & Mather Pvt. Ltd. Description The Wet Book was positioned for homeowners as a tool to remind them to waterproof their homes. The idea was to actually dip the book in water and with the spread ink effect, highlight the damage water does to homes....
Third Drink Philosophy
Direct Mail Client Octaga Green Power And Sugar Co Ltd Brand Master’s Imperial Whisky Agency Famous Innovations Description Brief : The objective was to create awareness for a newbie in the cluttered budget whisky category. Showing alcohol in advertising is not allowed in India, so we found an innovative solution. We created “The Little...
Dietician Visiting Cards
Direct Mail Client Priti Jadhav Brand Priti Jadhav Agency Publicis India Description Brief : Priti Jadhav is a Dietician who wanted to directly reach out to her target group without seeming too intrusive. This was a challenge, because not only were we dealing with a group who were very sensitive about their weight issues,...
Drishti Bommai
Graphic Design for Communication Client Taste For Life Brand Taste For Life Chutney Agency Curry Nation Description ‘Taste For Life’ is an Indian brand that manufactures chutney (condiment of Indian origin) and flours. ‘Chutneys made with special Indian chilies & garlic’ was the brief. When you taste something spicy, the first thing you do...
Rakshasi
Graphic Design for Communication Client Taste For Life Brand Taste For Life Chutney Agency Curry Nation Description ‘Taste For Life’ is an Indian brand that manufactures chutney (condiment of Indian origin) and flours. ‘Chutneys made with special Indian chilies & garlic’ was the brief. When you taste something spicy, the first thing you do...
Vodafone Don’t Text And Drive
Graphic Design for Communication Client Vodafone Brand Vodafone Agency Ogilvy & Mather Pvt. Ltd. Description The brief was to dissuade mobile-phone users from texting and driving, thereby curbing the number of fatalities arising due to irresponsible driving.Using the familiar SMS interface, we crafted messages that visually depicted how difficult texting and driving can be....
Sitdown-o-pedia
Graphic Design for Communication Client Amalgamated Bean Coffee Trading Co. Ltd. Brand Cafe Coffee Day Agency Creativeland Asia Description With more than 1500 cafés, Café Coffee Day is India’s largest café chain. Apart from its wide range of food and beverages, Café Coffee Day is also renowned for its merchandise. The annual planner is...