Logos
Client Paradime Technologies Pvt Ltd
Brand Numberz
Entrant NH1 Design
Brief Previously called Get Fiscal and listed amongst Top 20 FinTech startups in India 2016, Numberz is an online cashflow management platform that recognizes and fixes cash flow gaps by advancing payments against unpaid invoices. The brief for the logo design was to clearly communicate that Numberz had to do with money.
Solution
Our challenge was to communicate words as digits. So, we found a way to communicate both in a single expression that is understood universally – the format of writing a monetary value. A simple design solution, the commas were also used as part of the design language in various communication collaterals to represent the financial nature of the brand.