| Design for Good | ||||
| Client | Aksharaya Sociey | |||
| Brand | Calligraphy Manuals | |||
| Entrant | Aksharaya | |||
| Brief | The manuals have been appreciated by amateurs & professionals in the industry. Each manual is Bi-lingual & easily affordable so as to reach a wider audience. They serve as educational guides for for students, professionals & enthusiasts of calligraphy, lettering and type-design. This set is one of the few resources in this field, & we hope to enrich this collection with more scripts in the future. | |||
| Solution |
We collaborated with calligraphers, lettering artists, experts and teachers to design instruction manuals for learning the basics of calligraphy/brush lettering across different Indian scripts – Devanagari, Urdu, Gujarati, Gurmukhi, Kannada and Odia. Each bi-lingual manual includes details about tools, basic strokes and structure of letterforms. The design is simplified, compact and cost-effective. | |||
