Turquoise Cottage Happy Hours Rewind
| Innovative Use of Technology |
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| Awards |
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| Client |
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Turquoise Cottage |
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Turquoise Cottage |
| Agency |
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Dentsu Webchutney |
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| Brief |
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Everyday, hundreds of bars all over the world run the same old schemes of extending Happy Hours. Which brings one to the question – what does a bar have to do to stand out?In a space saturated with all kinds of ways to extend Happy Hours, Turquoise Cottage, a popular bar in Gurgaon, challenged us to make their Happy Hours stand out. |
Solution & Unique Features
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Instead of creating yet another way to extend Happy Hours, we came up with a way to rewind Happy Hours.We engineered a tweet powered clock that moved backwards when a tweet was sent using #HappyHoursRewind.The clock was installed at Turquoise Cottage where users kept Happy Hours going by tweeting why Happy Hours shouldn’t end and in the process literally turning back time. |
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