Managing Director, Vizeum India
With over 25 years of professional exposure in the Media industry, he has handled every aspect of the advertising media. He holds a Master’s Degree in Statistics from the Mumbai University, an MBA degree from JBIMS, and a Diploma in Operations Research from the Operations Research Society of India, Kolkata.
During his tenure with agencies like Contract, Clarion, O&M, Carat and Percept Media, he has handled a wide spectrum of renowned brands covering the entire gamut of product categories in various lifecycle stages, from Hamam, J&J, Barbie, Fevicol of the timeless Power Brands to the newer ones like Big Bazaar, Panasonic, Just Dial and Line. Then, he went on to establish own media training and consultancy company.
He has been a trainer and has conducted over 200 workshops in Media Planning, Media Buying as well as Ad Sales. I regularly teach management students at MICA and other Institutes. He has also advised many media in Strategy, Content and Ad Sales.
Later, he joined Carat India as COO. In 2006 he set up Percept Media offering 360 media solutions to clients – ranked in Top 5 in year 2 itself.
And in July 2015, he has taken charge of Vizeum, World’s fastest growing media Network, to take it to newer heights in India. Vizeum India handle some marquee accounts like BMW, HDFC Bank, Jet Privilege, Viacom 18, Hindware, MTV, Officer’s Choice and TI Cycles – to name a few.
