Ad/ Promotional Film 61+ sec
Client Department of Tourism, Government of Kerala
Brand Kerala Tourism
Entrant Stark Communications
Solution To use the platform of India’s only art Biennale and tell the inspiring story of Kerala’s multiculturalism – in a world that is struggling to accept diversity. The film is a real time view of life as seen from the windows of a typical reading room in Kerala. It is deliberately closer to a short film than an advertising film in its dynamics. A metaphor for the unique mindset of Keralites.