| Innovative Media | ||||
| Client | Vodafone India | |||
| Brand | Vodafone | |||
| Entrant | Maxus | |||
| Brief | To build credibility for Vodafone’s network & to position the brand as India’s own beloved network. | |||
| Solution |
Live demonstration can build credibility. We came up with the idea to do a live torture test of the network by connecting radio stations across every major city & town in India through one mega teleconference call on Vodafone network. | |||
