The Start-up Festival was an event energize the entrepreneurial ecosystem in Bangalore and position it as the Start-up Capital of India.
We worked with the team at Start-up Festival to help them create series of posters, advertisements, standees, event backdrops, flyers, maps and other event collateral to “brand” the event with a unified aesthetic style.
Overall, our design approach was to stay away from the clichéd stock images usually associated with business and entrepreneurs. We created a unique style with a combination of illustrated and typographic elements, used consistently with a narrow set of colors to aid recognition.
