| Power Of Print | ||||
| Entrant | FCB ULKA GROUP | |||
| Insight |
Everybody has potential. But for reasons known to many, they fail to recognise it, and where the world fails at helping them realise it. |
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| Solution |
Help the audience realise that the young girl working as a domestic help in their own homes has potential that is waiting to be explored. And it’s only them who can help her, and many girls like her, realise it. |
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