| Writing for Poster Design | ||||
| Client | Healing Touch | |||
| Brand | Healing Touch | |||
| Entrant | Alok Nanda and Company | |||
| Brief | Healing Touch is an NGO that connects underprivileged children in need of medical care to doctors and state-of-the-art facilities, for no charge. Headed by Dr. Mahesh Balsekar, Healing Touch required a poster that highlighted the issue of infant mortality and encouraged donations. | |||
| Solution |
The poster tugged at the reader’s heartstrings by speaking about the most precious gift a child could receive – the gift of life. | |||
