Logos | ||||
Client | Rajasthan Tourism | |||
Brand | Rajasthan Tourism | |||
Entrant | Ogilvy & Mather Pvt. Ltd. | |||
Brief | The State of Rajasthan wanted to communicate that Rajasthan has more to offer to travellers than just forts and palaces. Like its vibrant culture, interesting people and bizzare landscapes. | |||
Solution |
We created a logo that that simply communicates one simple thought. Rajasthan is more than what meets the eye. When you see the logo you can either see a camel and two birds flying or a Rajasthani man flaunting his moustache. What your eyes see depends on the way you look at the logo. |