Online Branded Films
Client Google India
Brand Google Search
Agency Ogilvy & Mather Pvt. Ltd.
Brief Last year the Indian online population grew by 31%. However the search volumes were not increasing. While ‘Google search’ could provide answers, people were not familiar with the new search features. We wanted to introduce people to Google’s new and lesser known search features and indeed convince them that they need only one for all their information needs: Google Search.
Site Youtube
Solution We packed a cinematic story into a 3:30 minute film.
Set against the traumatic background of the partition that separated two countries, countless families and amongst those millions, two friends who were inseparable!
This heartwarming story highlighted the magical powers of Google Search, showing how a granddaughter is able to reunite her grandfather with his long-lost best friend.