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‘Taste For Life’ is an Indian brand that manufactures chutney (condiment of Indian origin) and flours. ‘Chutneys made with special Indian chilies & garlic’ was the brief. When you taste something spicy, the first thing you do is, take your tongue-out. This gesture is also depicted in many ancient Indian paintings for various reasons. Rakshasi is one of them and means a female demon. According to Hindu mythology, Indian Goddesses would get into a demon avatar to kill the evil. Like Kali Mata, Hidimba etc. ‘’Rakshasi’ is synonymous to the tongue out angry look. India is filled with art forms & illustrations styles of Gods & Goddesses. Madhubani is a popular one. |
