| Digitally Enhanced Illustration for Advertising | ||||
| Awards |  |
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| Client | PUFFIN | |||
| Brand | CHILDREN’S AUDIOBOOKS | |||
| Agency | Ogilvy & Mather | |||
| Brief | Puffin, the children’s division of Penguin, wanted to promote audiobooks among children in India. | |||
| Scale & Location |
Pan India | |||
| Solution |
The awareness of Puffin spread among kids and in less than a week, the sale of the audiobooks spiked by 5% | |||
