In India, slum clusters and dingy settlements in urban areas are the focus of many cause-related case videos during the months preceding the awards. Our parody shows how many case videos are shot in these slum dwellings which in turn has given rise to a booming industry of professional acting services
Solution
This satirical short documentary continues iCONGO’s campaign from last year and poses the question – do public service campaigns live beyond the case video and have a real impact?
