Digital Branded Film Content & Entertainment
Client World For All
Brand World For All
Agency Ogilvy & Mather
Solution
The Internet is full of videos of cameras strapped to bikers, skiers, cyclists, divers, etc. These videos are viewed and shared and talked about by thousands.
So we created a video purporting to be shot from the point of view of a stray dog. A video that would anger people, would make them cringe, would make them cry – anything but ignore the next homeless dog they saw on the streets.