2017 Nominees
EAR THEATRE
Press Advertising – English Client Penguin Random House India Brand Penguin Audiobooks Entrant DDB Mudra Group Brief Penguin’s physical titles have a competent market in India. The e-book segment is growing as well. But audiobooks don’t enjoy the same popularity. The brief was to showcase how listening to a Penguin audiobook can bring alive the...
MOTHER’S PRIDE
Press Advertising – English Client MARVEL GROUP Brand MOTHER’S PRIDE Entrant Out of the Box Brief Mother’s Pride, India’s most loved preschool, is a pioneer that revolutionised early education in India. Through its campaigns, the brand has always educated parents, educationists, teachers, etc. about child psychology, parenting, and education. How can we continue to do...
Gypsies Of Maharashtra
Press Advertising – English Client Atharv Academy Brand Atharv Academy Entrant Enormous Brief Indigenous art forms in the Maharashtra region have been on the wane. The Atharv Foundation, dedicated to nurturing these art forms, wanted to inspire fledgling artists and art students. Scale & Location Placed in art colleges and art exhibitions during college admission...