Design is a universal concept which apply to all walks of life. Through IDF, the aim is to showcase the power of design, wielded by wildly talented designers from diverse fields, and bring them together, onto a common platform. All forms of design however, are slightly different from one another, and thus the identity that we have created for IDF, is ever changing. The identity represents designers from these various fields of design, by stylizing the letter ‘D’ in a way that is a reflection of his/her work. Thus this reiterates that this event is a true celebration of designers and their design.
