2015 Nominees
BigRock – Vicky Makeup
Direction for Film Advertising Client Bigrock Brand Bigrock Agency Early Man Film Audience SMBs, webdesigners, webdevelopers, bloggers. Cultural Context Objective was to encourage SMBs and Target audience to get their business online using a .BIZ domain extension.
5 Star – Buffering
Direction for Film Advertising Awards Client Mondelez India Foods Pvt. Ltd. Brand Cadbury 5 Star Agency Ogilvy / Early Man Film Audience Youth (15 to 24 years of age, both M/F) Cultural Context The objective was to bring alive the brand proposition of “Jo Khaaye Kho Jaaye” on the digital platform in a manner that...
Nescafe Standup
Direction for Film Advertising Client Nestle India Brand Nescafe Classic Agency Early Man Film Audience 15-34 MF AB Cultural Context Objective was: Re-defining the role of coffee for the Indian youth.
MTS Homespot
Direction for Film Advertising Awards Client Systema Shyam Tele-Services Pvt Ltd Brand MTS India Agency Creativeland Asia Audience Aspirational families from tier 2 and tier 3 cities. Also families that don’t have a WiFi connection Cultural Context India has one of the largest and fastest growing populations of Internet users in the world. This is...
Bhalai Ki Supply
Direction for Film Advertising Awards Client Tata Teleservices Limited Brand Tata Docomo Agency Contract India Audience Affluent Youth segment: within the age bracket of 15-24 years, and predominantly SEC A and B. Cultural Context With a lot of content being shared on the net, we noticed that the online behavior of the youth is already...
Falooda
Direction for Film Advertising Client Tata Teleservices Limited Brand Tata Docomo Agency Contract India Audience Affluent Youth segment: within the age bracket of 15-24 years, and predominantly SEC A and B. Cultural Context Objective was to cut through the media clutter and deliver message to reinforce the following · Build Brand Stature & and deliver...
Geeta Phogat
Cinematography for Film Advertising Awards Client JSW Steel Brand JSW Steel Agency Ogilvy Audience SEC A, B, C, D; Male, Female; 10+ years Cultural Context India has progressed a lot in the last few decades but still discrimination against the girl child is still a reality. Especially in Haryana, Rajashthan, Punjab and Uttar Pradesh. The...
Buffering
Cinematography for Film Advertising Client Mondelez India Foods Pvt. Ltd. Brand Cadbury 5 Star Agency Ogilvy / Early Man Film Audience YouTube viewers across India Cultural Context Internet speeds in India are poor, causing delays in loading videos on YouTube. Using the buffering sign on YouTube, we created this pre-roll video for YouTube, attributing the...
Lenovo Y50 Gaming
Cinematography for Film Advertising Client Lenovo Brand Lenovo Y50 Agency Ogilvy Audience Young adults in India, 18-25 years, who are avid gamers or interested in gaming. National broadcast. Cultural Context As the gaming experience has become more immersive and detailed, many gamers have had to compromise and live with sub optimal gaming experiences as they...
25th Hour
Cinematography for Film Advertising Client Titan Company Limited Brand Xylys by Titan Agency Famous Innovations Audience 28-35 yr old, Urban, Sec A A+, Male, Middle-management, on the rise, confident, optimistic, India Cultural Context The ad was released at a time when India was going through a palpable rise in entrepreneurship. Increasingly, individuals were choosing to...
Star Sports Matrubhasha
Cinematography for Film Advertising Client Star Sports Brand Star Sports Agency BBDO India Audience Any and every cricket fanatic in the country. Cultural Context India’s national passion is more than a sport. It is our common language; a language spoken and understood by over billion Indians that breaks down our many differences; of cast, religion,...
What If?
Animation for Film Advertising Client Kyoorius Brand Kyoorius Designyatra Agency RocketScience Lab Brief Idea was to push the audience creatives, students & clients to embrace risks to achieve new horizons Cultural Context A physical world is very different from an imaginary world. An imaginary world has no physical restrictions. Its boundless and we can never...