Logos Client Rajasthan Tourism Brand Rajasthan Tourism Entrant Ogilvy & Mather Pvt. Ltd. Brief The State of Rajasthan wanted to communicate that Rajasthan has more to offer to travellers than just forts and palaces. Like its vibrant culture, interesting people and bizzare landscapes. Solution We created a logo that that simply communicates one simple thought....

Logos Client Plan India Brand Safer Cities Entrant Company of Design Brief Plan India’s Safer Cities program aims to increase safety and access to public spaces for women and girls, especially those from the lesser-privileged sections of society. The brief was to design an identity for the program. Solution The logo is inspired by the location...

Logos Client Unnati Brand Unnati Entrant Cracker & Rush Brief Unnati (not-for-profit), is a vocational and life skills training program that has placed over 5000 under-privileged & unemployed youth in a range of private sector jobs. With rising joblessness and our Demographic Dividend turning into a Disaster, Unnati wanted to reposition itself as it geared...

Logos Client Universal Music India Pvt. Ltd. and Twisted Entertainment Mumbai Pvt. Ltd. Brand Enchanted Valley Carnival Entrant BLOK Brief As part of the rebrand for EVC, UMG was seeking a complete redesign of EVC’s logo. The brief was to create a distinctive logomark that appeals to young music festival goers. The logo needed to...

Logos Client Paradime Technologies Pvt Ltd Brand Numberz Entrant NH1 Design Brief Previously called Get Fiscal and listed amongst Top 20 FinTech startups in India 2016, Numberz is an online cashflow management platform that recognizes and fixes cash flow gaps by advancing payments against unpaid invoices. The brief for the logo design was to clearly communicate...

Stationery Client Natasha Gowani Brand Tag – The Amateur Gallery Entrant Umbrella Design Brief The Amateur Gallery (TAG) is a unique one of a kind art gallery created exclusively for amateur artists. The logo is as unique as its concept. TAG is not about labels. It is about identifying talent, refining it and ultimately sharing...

Brand/Visual Identity Expression in Digital or Moving Image Client Star India Brand Star Movies Select Entrant Star Network Pvt. Ltd. Brief The brief was to create a new destination, for 25-35 year old working adults, living in metros. People who sought a variety of content and preferred story line-based movie titles. Exclusive by its virtue,...

Branding (Re/branding)/Visual Identity Scheme Client Good Earth Eicher Brand Nicobar Entrant Bhavishyavani Brief The task was to create a logo/identity for the brand that brought out it’s values and appealed to the youth. Solution The Nicobar identity is inspired by the ocean. The symbol represents an ‘N’ form, the Indian ocean and also the chevron...

Branding (Re/branding)/Visual Identity Scheme Client FDCI Brand Amazon Fashion Week Entrant Bhavishyavani Brief Amazon IFW wanted us to do something special for their silver season and to translate the same with an edgier design communication to celebrate the 25th season. Solution Our idea was to celebrate not the last 25 years of Fashion Week but...

Branding (Re/branding)/Visual Identity Scheme Client Rupali Ambegaonkar Brand Tea Culture Of The World Entrant Plus One Design & Communication Brief Take this very premium and serious sounding whole-leaf tea called ‘Tea Culture Of The World’ and completely redesign it to make it look and feel neither elitist nor too expensive. Create a visual brand identity...

Branding (Re/branding)/Visual Identity Scheme Client Rajasthan Tourism Brand Rajasthan Tourism Entrant Ogilvy & Mather Pvt. Ltd. Solution We created a logo that that simply communicates one simple thought. Rajasthan is more than what meets the eye. When you see the logo you can either see a camel and two birds flying or a Rajasthani man...

Branding (Re/branding)/Visual Identity Scheme Client Universal Music India Pvt. Ltd. and Twisted Entertainment Mumbai Pvt. Ltd. Brand Enchanted Valley Carnival Entrant BLOK Brief UMG was seeking a complete identity rebrand with its positioning towards today’s young festival goers across India and internationally. The brief was to create a distinct brand identity that could capitalise on...